# What's Trending

Canonical page: https://indiedev.tools/tool/what-s-trending-t_mtbt1f26ewcz9iihmj7

Source-backed content intelligence from public conversations

## Overview
What's Trending is a social-listening and content-intelligence tool designed for indie developers, marketers, and agencies. It aggregates public conversations and competitor content into a streamlined workflow, enabling users to make informed content decisions based on real-time data. By providing insights from platforms like Reddit, Facebook, and Instagram, it helps teams identify trending topics and customer interests, ultimately enhancing their content strategy and engagement.
## Details
- Category: Marketing
- Pricing model: free
- Website: [What's Trending](https://whatstrending.cc)
## Description
What's Trending is a social-listening and content-intelligence workspace for founders, marketers, social media managers, and agencies. It brings relevant public conversations and competitor content into one evidence-aware workflow, keeps links to original sources, and helps teams turn current signals into focused content decisions.
## Best for
- Indie developers looking to understand market trends.
- Marketers aiming to create data-driven content.
- Agencies needing to monitor public conversations for clients.
## Not for
- Developers seeking a fully automated content publishing solution.
- Teams that require advanced analytics beyond social listening.
- Users who prefer a paid-only model without free options.
## Getting started
1. Visit the website and input your domain to define your market.
2. Review suggested topics and competitors before initiating your first scan.
3. Run a free scan to gather insights from public conversations.
## Key features
- Free initial scan with no credit card required.
- Source-backed insights provide credibility to content decisions.
- User-friendly interface for tracking public conversations.
- Ability to review historical data for trend analysis.
## Limitations
- Learning curve for new users unfamiliar with social listening tools.
- Limited features in the free version compared to paid plans.
- Focus on evidence gathering rather than content creation.
## Frequently asked questions
### What does What’s Trending monitor?
It monitors public posts matching your selected market terms and competitor profiles across platforms like Reddit, Facebook, Instagram, and X.
### Can I view the original posts?
Yes, the tool retains the public source URL, post text, author, and engagement metrics from the original posts.
### Does it publish content for me?
No, the tool focuses on listening and evidence gathering; you decide what content to create.
### Can I change the timeframe for my scans?
Yes, you can review activity over different timeframes, including seven or thirty days.
## Similar tools
- [triggla](https://indiedev.tools/tool/triggla-t_mj2dhqxwfkcwnmptl45.md) — Another triggla alternative in the catalog.
- [KIT Global](https://indiedev.tools/tool/kit-global-t_m94sp1c2q83g0xrq7q.md) — Another KIT Global alternative in the catalog.
- [SocialRails](https://indiedev.tools/tool/socialrails-t_mh0cxhanyy2pa6ke65.md) — Another SocialRails alternative in the catalog.

Last updated: 2026-09-15